We’re excited to announce a new partnership with Framebridge, an online custom framing service that provides a transparent and technology-driven user experience, as part of our growing portfolio of partner companies working with us to deliver timely, video-based experiential learning activities into the classroom. Launched in 2014, Framebridge has expanded to build their own technology for custom framing and has also secured partnerships with Crate & Barrel, Target, and many others.
Framebridge has an interesting background story—the inspiration for the idea came to founder, Susan Tynan, after personally experiencing an unnecessarily challenging and even intimidating process while working to find custom frames for her own cherished art pieces. In light of that negative experience, Framebridge made it their goal to transform the arduous in-person custom framing process into one that is seamless and painless from start to finish. Framebridge enables customers by letting them either physically mail their artwork or upload their own photos, and receive a custom-designed product in a matter of days.
A couple of years after launching as an online service, Framebridge recently streamlined the operations to a simple frame-selection process on the website and mobile app. The pricing is organized across tiers by size, and inclusive of material and style selections. As Framebridge describes succinctly on their website, their mission is “Custom framing made ridiculously easy. For a third of the price in half the time.”
To hear more about the Framebridge story from their team and to get a glimpse of the business challenges they discuss with higher ed students, watch this minute-long video trailer:
We’re thrilled to officially announce the partnership and to make the cases readily available on the Real Time Cases platform. A total of seven business cases have been created:
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Beyond Traditional Framing: Market Disruption & Expansion with key topics in Growth, Market Disruption
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Customizing the User Experience with key topics in Growth Rate, Non-Endemic Marketing, Lean Six Sigma
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Framebridge: Financing Successful Operations with key topics in Data Analytics, Profitability, Ratio Analysis
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Going the Distance: Evaluating the Potential of a New Product Offering with key topics in Pricing, Packaging, Operations
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Keeping Virtual Teams Connected with key topics in Virtual Employees, Employee Engagement
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Quality Defined: The Key Points of Packaging with key topics in Customer Service, Technology, Metrics
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The Framebridge Advantage: Marketing Agility with key topics in Social Media, Relationship Marketing, Analytics
As you can see, the case studies explore what it’s like to disrupt traditional markets and rapidly expand, while ensuring that operations flow smoothly and employees are engaged. We believe that the collaboration with Framebridge will help us prepare a new wave of current students to become the innovative disruptors and leaders of tomorrow.
Yunzhe Zhou helps people bridge the skills gap through experiential learning – by creating 30 day implementation projects. You can check out her writings on accelerated learning and experiments on life + work here.